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	<title>Brad Lauster .com &#187; goals</title>
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	<link>http://bradlauster.com</link>
	<description>On User Experience Design and life, since 2000. Now in New York City!</description>
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		<title>Why Integral Design is Important</title>
		<link>http://bradlauster.com/archives/406</link>
		<comments>http://bradlauster.com/archives/406#comments</comments>
		<pubDate>Tue, 17 Oct 2006 18:06:55 +0000</pubDate>
		<dc:creator>Brad Lauster</dc:creator>
				<category><![CDATA[Caring]]></category>
		<category><![CDATA[Ethics]]></category>
		<category><![CDATA[Integral]]></category>
		<category><![CDATA[behaviors]]></category>
		<category><![CDATA[contexts]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[motivations]]></category>
		<category><![CDATA[states]]></category>
		<category><![CDATA[tasks]]></category>
		<category><![CDATA[user-centered]]></category>

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			<content:encoded><![CDATA[<p>Before I get back to the questions I posed in my <a href="http://bradlauster.com/design/rethinking_designing_for_experience/" title="Link to the Rethinking Designing for Experience entry on Brad Lauster .com">last entry</a>, I&#8217;d like to tell you a little about why I think building a framework for Integral Design is important.</p>
<p>Recently I&#8217;ve been reading the writing of a theorist named <a href="http://en.wikipedia.org/wiki/Ken_Wilber" title="Link to the Wikipedia entry on Ken Wilber">Ken Wilber</a>. Ken has developed a really nice framework for examining the ways in which we can approach a given practice, such as medicine or design[1]. Ken&#8217;s framework urges us to think explicitly about a given problem or idea from a variety of perspectives and viewpoints.</p>
<p>Wilber says that the best approach to carrying out a practice is to consider it through the lens of each of the four quadrants of his framework. By practicing design in a way that integrates considerations from all four quadrants, we&#8217;ll end up with a more holistic, or integral, way of doing design.[2]</p>
<p>So, if Wilber is right, then by adopting a more integral approach to design, our solutions will, in turn, be more holistic. He also contends that by using an integral approach, it&#8217;s more likely that our designs will be successful. This seems reasonable, since the more factors we consider regarding a design problem, the more likely it is that our solutions will be successful.</p>
<p>Sounds like a laudable goal, yes? Wasn&#8217;t this what we wanted to do with experience design before terms like &#8220;user experience&#8221; were co-opted by organizations that were focused more on PR campaigns than on delivering holistically designed solutions to peoples&#8217; problems?</p>
<p>I think most of us can agree that a more integral approach to design would be a good thing &#8211; especially if we can realize a way to actually put it into practice.</p>
<p>Ever since I first became interested in design and began practicing user-centered design, I&#8217;ve wondered what was next. How do we improve the practice of design beyond the user-centered methods we use now?</p>
<p>The idea of considering the behaviors, motivations, and contexts of people during the design process is one idea that&#8217;s gaining more traction lately. This is important work as we begin to build a framework for Integral Design, but simply adding those concerns on top of the concerns of user-centered design will only cover two of Wilber&#8217;s four quadrants.</p>
<p>User-centered design, which I believe is fundamentally concerned with tasks, states and goals, seems to map to the  upper-left quadrant of Wilber&#8217;s model. This quadrant is focused on the interior of the individual or, to put it another way, the subjective mind.</p>
<p>Design (we don&#8217;t have a name for it yet) that focuses more deeply on behaviors, motivations, and contexts seems to map quite nicely to the lower-left quadrant of Wilber&#8217;s model. This quadrant is focused on the interior of the collective or, to put it another way, it&#8217;s focused on intersubjective culture.</p>
<p>For now, we&#8217;re still a long way from being able to practice Integral Design, but I think building a framework and describing it is an important first step towards getting there.</p>
<p>I want my designs to help create a future that&#8217;s more sustainable, more caring and even more deeply-ethical. For now, Integral Design is the best way I can think of to get there.</p>
<p>[1] In his writing, Wilber describes many uses for the model, though he never directly discusses design. I&#8217;m just using design as an example of a practice that could be approached in an integral way.<br />
[2] I&#8217;ll do a proper introduction of Wilber&#8217;s framework in a future entry, but in the meantime, you may want to take a look at the <a href="http://en.wikipedia.org/wiki/AQAL">AQAL</a> entry on Wikipedia. You could also Google it yourself, but I should warn you that <a href="http://www.kheper.net/topics/Wilber/Wilber_IV.html">the top Google result</a> only covers Wilber up to 2001. I believe Wilber&#8217;s framework has been refined quite a bit since then.</p>
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